Leading a Holiday Wish Drive is rewarding and fun.
Thank you for your interest in the Holiday Wish Drive.
We have a visual guide that illustrates the Journey of a Wish—a high-level view of how wishes are fulfilled from beginning to end.
To provide a brief summary of how we operate: we vet and approve Bay Area non-profit agencies that support children, adults, and seniors in need to collect Holiday Wishes from those they serve. We print these wishes on individual cards and distribute them to companies and groups (i.e. Drive Leaders) so their members can purchase the requested wishes and deliver the gifts to us. We also enable online giving through our customizable Virtual Giving Tree donation pages to provide a contactless option of giving. These gifts are then distributed back to the agencies, who then distribute them to the individuals who made the wish.
The timeline for the Holiday Wish Drive is as follows:
- October 2, Wednesday: Drive Leader Registration Opens
- October 28-31, Monday - Thursday: Mass Mailing/packet & box pickups
- November 1, Friday: HWD VGTs Go Live
- November 4, Monday: Community Volunteer Registration Day 1
- November 6, Wednesday: Community Volunteer Registration Day 2
- November 8, Friday: Community Volunteer Registration Day 3
- December 2, Monday: Warehouse Opens/General Volunteers First Day
- December 3, Tuesday: Giving Tuesday 2024
- December 3-5, Tuesday-Thursday: Drop-Offs
- December 30, Monday: Last day for VGT signups
- January 9, Thursday: HWD VGTs End
*We will have donation drop-off options in the South Bay (our main warehouse), North Bay, East Bay, and Peninsula.
When you register for a Drive, you will be able to specify how many wish cards you would like to receive and make a request for marketing collateral such as posters to display (limited quantities will be available, but we will have resources online for you as well).
If you have further questions or require more information check out our Drive Leader Hub. If you still need assistance, please don't hesitate to reach out to This email address is being protected from spambots. You need JavaScript enabled to view it. . We are happy to help support you throughout the Drive to ensure a positive experience.
Enjoy a brief video tour of our 2019 warehouse and see the smiles on kids' faces because of the hundreds of Drive Leaders who work on our behalf.
If you would like to register, click here.
